Facebook co-founder, Chairman and CEO Mark Zuckerberg prepares to testify before the House Energy and Commerce Committee in the Rayburn House Office Building on Capitol Hill Apin Washington, DC. However, if the website you are visiting uses Facebook technology, you are often left with little choice.Īccording to Baser, all websites and applications that use its tools have to get user permission to share personal user information.įacebook co-founder, Chairman and CEO Mark Zuckerberg prepares to testify before the House Energy and Commerce Committee in the Rayburn House Office Building on Capitol Hill Apin Washington, DC. Using the "Incognito" and "Do Not Track" capabilities offered by modern browsers is a good first step, and add-ons can stop your data from being siphoned off by third parties. Access to public user preferences, likes, news feeds and shares-with given permission-are all swiftly monetized.įor those without a Facebook account who are concerned about the company tracking them across the web, there is little that can be done to stay away from its Eye of Sauron-like gaze. It should be noted that user data, even if not explicitly sold in a traditional definition of the term, is still Facebook's main cash cow. that claims to influence elections, took advantage of this system in 2014. The company insists that it only provides insights for advertisers based on user metrics, and maintains that Cambridge Analytica, a consulting firm based in the U.K. The "we don't sell data" party line was uttered several times during Facebook CEO Mark Zuckerberg's appearance before Congress. "There are three main ways in which Facebook uses the information we get from other websites and apps: Providing our services to these sites or apps improving safety and security on Facebook and enhancing our own products and services. "This is because other apps and sites don't know who is using Facebook. "When you visit a site or app that uses our services, we receive information even if you're logged out or don't have a Facebook account," wrote David Baser, Facebook's product management director, in the blog post. Facebook co-founder, Chairman and CEO Mark Zuckerberg testifies before a combined Senate Judiciary and Commerce committee hearing in the Hart Senate Office Building on Capitol Hill April 10, 2018, in Washington, D.C.
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